William was invited by the planning committee for the Ontario College of Social Workers and Social Service Workers 2012 Annual Meeting and Education Day to present a workshop to members on innovations in private practice. He and colleagues Margotte Kaczanowska, Martin Frith and Sabrina Samsudeen told the story of how in 2009-2010 a 450 hour practicum was ‘built’ for Sabrina’s MSW Field placement at Ryerson University, and when all of the dust had cleared, William and Margotte had received the MSW Field Instructor of the Year award! The workshop was entitled: Collaborative Private Practice – Revenge of the Village People because when William was first asked by Sabrina and Ryerson to consider creating an MSW field placement, he realized it would "take a whole village to raise an MSW intern", a challenge previously considered impossible for a private practice.
is a Registered Social Worker. He started William Cooke & Associates in 1996.
is a Certified Canadian Counsellor. She has been an associate with William Cooke & Associates since 2014.